DSM Keukens
Introduction
€100m Belgian kitchen retailer, family-owned for more than a century.
Year
2024
Industry
Home & Kitchen Retail
Scope of work
/
Branding
/
Growth Strategy
/
CRO
/
SEO
Timeline
3 Months
Challenges
The brand was discount-led, and Meta cost per acquisition had reached €1,400, with the channel about to be switched off.
At Sprints and Sneakers I owned the brand and creative: the rebrand, the end-to-end site redesign, UX and wireframes, and the creative assets. I built the growth strategy with the growth team.
Results
In the year: Meta cost per acquisition down 71%, mid-funnel leads up 82%, showroom appointments up 30% and revenue up 32%.
A team result; I led brand and creative.
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Book a free 30‑minute call.
Bring the growth problem you’re stuck on. Leave with my read on what’s holding it back, and the first thing I’d check.
Straight answer.
If I’m not the right person, I’ll say so and point you to someone who is.
Clear next step.
If there’s a fit, you’ll know what working together would look like before we hang up.
